The business booklet printing piece is a neglected form of print media when it comes to marketing collateral portfolios. While many people will choose to opt for a rack card or a brochure, the fact is that a booklet can change the way your business shares information with your clients.
What Is a Booklet?
To begin with, what exactly is a booklet? Very simply put, it is a small book. Unlike a stereotypical book that can range from 30 to 500 pages, a booklet is generally only around four to 40 pages thick. This is a great medium for you to communicate complicated topics, processes, or other forms of detailed information without overwhelming your client. On top of this, if you are willing to distribute your booklets, it will also help your customers with information retention and sharing.
Due to the simplicity of a booklet, it is possible to print smaller quantities with a personal printer. However, for more professional results and reliable binding, it would be best to have your booklet printing done with a print house.
How Can You Use Business Booklet Printing in Your Marketing Campaign?
The strength of booklets lies in their ability to present information about your brand and company in great detail. Examples include product catalogs where you want to showcase your different services, photographs of your products and ordering processes, case study portfolios, or even white papers or in-depth brand stories.
How Do You Start Printing a Booklet?
After you have decided on producing a booklet, the first thing you need to do is convert your design file into a file type appropriate for your printer. In most cases, PDF will be preferred but it would be best to get recommendations from the printing company you are working with. Next, you will have to decide on your binding type, color standards, paper qualities, as well as the turnaround time required.
Get Started with Business Booklet Printing with Dazzle Printing!
When it comes to creating print media, the most important factor is working with a company that is reliable and knows what they are doing. Here at Dazzle Printing, we have had over 35 years of experience in the publishing and printing industry here in the metro Detroit area. Our company specializes in using digital printing technology, allowing us to reduce our costs and offer lower and more competitive pricing on our different products. On top of this, we offer exceptional customer service and amazing quality.
When you choose to do business booklet printing with us, you will have your own client service rep to ensure speedy responses. This means that not only can you be sure that you will be able to reach us whenever you have a question, but we also facilitate communication to achieve our 100% Satisfaction Guarantee. If you are not satisfied with the final product, we will either refund your entire purchase price or reprint it. In fact, we are sure that no other print houses have such a generous guarantee.
For more information on our booklet printing process, services, and pricing options, contact us today.