Author Archives: Ann O'Brien

proofreading

Proofreading: 13 Tips to Effectively Proofread Your Book

How important is proofreading your book? The creative process of writing a book looks different for every author. Some writers like to sit down and write content in short bursts of inspiration while others schedule their writing time by the … Continue reading »

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controversial topics

Controversial Topics: How to Handle Them in Children’s Books

We think of children as living in a state of innocence. For the most part, they do, but that doesn’t mean they’re shielded from awareness about controversial topics in the world. If you want to address these controversial topics in … Continue reading »

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print magazines

Print Magazines: 5 Strategies to Sell Your Outstanding Magazine

Dreaming up the perfect niche for print magazines, designing the layout, developing, writing and sourcing quality content and eventually printing a gorgeous magazine are all part of the steps required to publish a magazine. But selling print magazines is the … Continue reading »

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calendar promotion

Calendar Promotion: 5 Unusual Promotion Ideas

Calendars are a popular marketing material because they’re useful, attractive gifts for your customers and professional colleagues. With the right calendar and a good calendar promotion strategy, you can be sure your name and company get looked at every day, … Continue reading »

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small business catalogs

Small Business Catalogs: 4 Tips for a Limited Budget

Wondering how to afford printed small business catalogs? Finding ways to successfully reach potential customers can help your small business grow into a big one. A business’s marketing plan might include all kinds of digital and print efforts to connect … Continue reading »

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book pricing

Book Pricing: A Definitive Guide

Book pricing seems pretty straightforward, but it’s something many authors struggle to get right. Here are some pointers to make sure you get a fair price for your creative work. Why Book Pricing Matters Pricing your book is a delicate … Continue reading »

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book publicity

Book Publicity vs. Book Marketing: What Are the Important Differences?

When you self-publish your book, it’s your job to let the world know about it. Unlike traditional publishing houses with in-house publicists and marketing teams, self-publishers are responsible for getting the word out about their projects and themselves as authors. … Continue reading »

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a series paper

A Series Paper: A Definitive Guide

When you think of paper sizes, you most likely think of legal or letter sizes. In reality, the world of printing runs on many different paper sizes. The most widely used is what’s known as A series paper. A series … Continue reading »

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thank you cards

Thank You Cards: Use Printed Ones to Build Your Business

Printed materials, including catalogs, flyers, brochures, and printed thank you cards, are essential to marketing any business. People appreciate hearing from your business, and you can use these cards to show your professionalism and good business manners. Keep a supply … Continue reading »

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printed newsletters

Printed Newsletters: 6 Advantages over Digital Ones

In an increasingly digital world, connecting with your market through printed newsletters is a simple way to stand out from your competitors. But printed newsletters are more than just a marketing gimmick to catch your reader’s attention, although they do … Continue reading »

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