Are you making artwork mistakes that doom your printing project from the start? Making them could result in printed images that are blurry, faded, or otherwise unusable. Fortunately, it’s easy to avoid that sad outcome by watching out for these … Continue reading
Even though so much of our life has switched to digital, keeping track of dates and events in a physical planner has never gone out of style. There’s just something about keeping a physical copy of your schedule or important … Continue reading
When people think of children’s books, classics like Charlotte’s Web and Dr. Seuss’s books come to mind. But children’s nonfiction books are a huge portion of the literary market for young readers even though they don’t feature magical characters or … Continue reading
Authors of children’s books have a unique challenge that writers of other genres don’t have to face: marketing children’s books must appeal to someone other than the potential reader. Usually, an author can focus their marketing on the person who … Continue reading
Cookbooks and baking books are the hottest-selling segments of the nonfiction market. Cookbook sales have soared in recent years, and the pace shows no sign of slowing down. If you want to get in on this popular trend, follow this … Continue reading
A professional book starts with professional printing. There is no better way to guarantee that your book will have the high-quality look and feel it must have to be taken seriously. However, there are specific book details that are the … Continue reading
If your dream is to become a published author, you may have considered how long it might take to pen a novel. At an average of about 40,000 words, novels often take writers quite a bit of time to complete … Continue reading
Authors who create, write, edit and design a beautiful magazine want to provide readers with regular, memorable content. But delivering unique and meaningful content on a recurring basis can be a challenge since many magazine creators may be talented writers, … Continue reading
Marketing booklets, brochures, and catalogs are key elements of your print marketing strategy. These printed items can influence the way people feel about your product or service. They’re also highly influential in helping people make purchasing decisions. Are you ready … Continue reading
How do you measure the effectiveness of your print marketing campaign? Data collection is a critical tool in today’s world and companies of every size and industry utilize data in some form or fashion every day. The data provides critical … Continue reading
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