Postcards. When you think about postcard design, do you get excited? Ready to be entertained? Probably not! But believe it or not, deltiology, the study and collecting of postcards, is the third largest collecting hobby in the world, behind stamps … Continue reading
Digital marketing has become a very important part of successful marketing strategies for most businesses. It’s become a necessity to have an online presence so that customers can learn about your business. But as important as digital is, if you … Continue reading
Every week, we get multiple flyers and postcards in the mail from real estate agents and brokers. They are all colorful, well laid-out and have no typos. They all claim to know the most about our city because they are … Continue reading
For those who don’t believe that color choices matter, here’s something to ponder: the Australian government now requires that cigarettes be sold in “plain packaging” using Pantone 448C opaque couché, or, “the world’s ugliest color,” along with more warning labels. … Continue reading
In a world now spoiled with choice, there are two primary options for your printing job: offset and digital. When deciding how to print your project, is offset or online digital printing the best alternative? There are many factors to … Continue reading
Need to print a poster? It’s time to get the message out – your church event, your fundraiser, your concert, you name it. Suppose you’re working with a budget and don’t think there’s room for a poster-printing expense. But your … Continue reading
Self-publication is not limited to short stories, novels, and magazines. In fact, one of the most solid areas of self-publication is located within the marketing genre. More specifically, direct mail marketing is one of the most effective and increasingly popular … Continue reading
You need to get your work printed, and quickly. Why go to a physical print shop, when you have so many options when it comes to and online print shop? Self-publishing is a great option for people looking to have … Continue reading
Every printer dreads hearing these words from a client: “But the printed color doesn’t match the color on my screen. I want it to look like the color on my screen.” Explaining the difference between CMYK vs RGB colors when … Continue reading
You’ve done all the right things for your printing project: clean, eye-catching design, high-resolution images that will keep your readers turning the page, and user-friendly binding that best suits your project. You’re almost set—now you just have one decision to make—selecting … Continue reading
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